Client
Inkomoko
Service
Capacity Building
location
Kigali, Rwanda
On 30 September 2026, Admedia delivered an Executive Media and Spokesperson Training for Inkomoko's senior leaders and designated spokespeople at Mövenpick Kigali, Rwanda.
The session aimed to strengthen their confidence, clarity and consistency in media interviews and other high-visibility moments.
The Challenge
Inkomoko's leaders already knew their organisation and its work well. The opportunity was to make their delivery shorter, sharper and more disciplined.
They needed to adapt approved key messages for different audiences and stay on message under pressure.
The Approach
We designed a highly practical programme of short theory sessions, plenary discussion, message exercises and media simulations, built on real-world scenarios.
Participants worked through mock interviews with recorded practice, playback and immediate coaching. They used tools such as Headline, Proof, Takeaway, message bridging and proof-point selection.
The Outcome
Participants strengthened their ability to deliver one clear message, support it with evidence and respond calmly to difficult questions.
They left with practical techniques that protect Inkomoko's positioning and institutional reputation in every interview.
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"Inkomoko’s leaders already understand their organisation well. The opportunity is to make delivery shorter, sharper and more disciplined."
—
Admedia training team
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Session takeaway, Kigali 2026
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